Project Art Collective partnered with the National Maritime Museum of the Gulf and the Buffett family to bring Jimmy Buffett: Son of a Son of a Sailor Experience to life—a 6,000-square-foot permanent exhibition in Mobile, Alabama, celebrating the legendary musician, storyteller, and cultural icon.

Rooted in the Gulf Coast community that shaped his life, the experience takes visitors on an intimate journey through Buffett’s world, weaving together never-before-seen photographs, handwritten lyrics, personal artifacts, concert footage, and immersive digital storytelling.

Leading creative development, narrative storytelling, and graphic design, PAC helped transform decades of music, memories, and cultural influence into a multidimensional experience that goes beyond the artist, revealing the person behind the legend.

More than a celebration of his music, the exhibition honors the spirit of Jimmy Buffett—his family, his adventures, his connection to fans, and the enduring legacy of a life lived on his own terms.